React to Survive

In March 2021 Good Praxis helped YRS TRULY launch the "React to Survive" campaign for the Republic of Gamers, promoting their latest gaming laptop, the ROG Strix SCAR 17.

Republic of Gamers
Front-end development
Back-end development
Custom Twitch integration

The project involved building a website promoting their latest laptop, which also included a simple, yet addictive interactive reaction game testing your reaction time.

We also developed a custom Twitch extension to be used by streamers. The extension allowed streamers to count their "close calls" and automatically generate video clips from those exciting moments.

The campaign has been shortlisted for the UK Content Awards 2021 and UK Social Media Awards 2021.